Water Natuurlijk is the green and social voice in the water boards. With a positive outlook on the future, an honest message, and a focus on regional challenges, they work every day to ensure a Netherlands with clean, healthy, and sufficient water.

In 2019, Water Natuurlijk won the water board elections and secured 85 seats across 21 water boards. To repeat this success in 2023, there was a need for a new, relevant, and effective election campaign.

In collaboration with G2K and Kollektiv Media & PR, we developed a fresh and relevant campaign. A
nd with success: Water Natuurlijk achieved 97 seats in the 2023 water board elections, a gain of 6 seats compared to the 2019 elections.