Meet the world’s first pen that effortlessly digitizes notes, sketches, or compositions on any surface they are created on. Thanks to small cameras built into the pen, the Nuwa Pen provides an instant digital translation of handwritten or illustrated material. This way, you can easily find, organize, and share your handwritten content anywhere, anytime.

To launch the Nuwa Pen, we worked together with Nuwa in 2022 to create a short, powerful video and photography. A year later, we produced two videos and a corresponding series of images for their Kickstarter campaign. All of this with the goal of getting as many people as possible excited to invest in the pen of the future.

Credits

Client

NUWA

Managing Director

Hans Geluk

Art Director

Ydwine de Boer

Creative Producer

Ydwine de Boer

Project Manager

Britt Beusen

Director

Gerbert Floor

Photographer

Tom van Huisstede

Director of Photography

Bo Bolderink

Gaffer

Jan Nelemans

Best boy

Mees Blaak

MUAH

Gerriët Brouwer

Editor

Thomas Grootonk

VFX

Christiaan Ettema

Sound design

Kudo Studio

Production assistent

Vera Schurer

Photography assistent

Chris Goos

Overall assistent

Lars Menting

Talents

Christian Nana
Elaine Maria
Kendis Nana
Augusta Gelens
Ronald de Bont